Daan Utsav- The Joy of Giving Week brings an Opportunity to Spread the Cheer this Durga Puja



In its second year, Daan Utsav- Joy of giving week is being organized in co-operation with The Hope foundation. This is a nationwide philanthropy initiative which was announced in the presence of eminent personalities like Rana Basu Thakur, Satrajit Sen, Nilanjana Chakraborty and Sayantan Sarkar.

Daan Utsab- The Joy of Giving Week Announcement

Schools like Birla High School, South City International School, Mahadevi Birla World Academy, government agencies, corporate bodies like Reliance, ITC Sonar, HSBC Bank and many more such institutions and bodies have joined hands in this one of its kind initiative.


Speaking at the occasion producer Mr. Satrajit Sen said “It is very important to cultivate this habit of giving amongst the people. We can spend on films and expensive dinner dates. But when it comes to donating something for the society, we all think hard and shell out a meager amount. This attitude needs to be changed. One cannot be changed with dramatic speeches. But one must feel from within and change”.

Some of the benefit events that will take place in this Joy of Giving week includes fulfilling the wishes of the children with the help of a Wish Tree. HSBC will be donating pujor clothes to Punorjibon Rehabilitation Centre Boys of The Hope Foundation. Sayantan Sarkar, eminent fashion designer will be donating a part of the proceeds from the sale of his latest collection “Live and let fly” to Kasba Girls’ Home of The Hope Foundation. A Crafts fair will also be organized at Avani Mall which shall put on sale handicrafts made by the vocational trainees of The Hope Foundation.


For it has been rightly said that joy and happiness increases when shared, come let us all join in this initiative and do our bit for the less privileged in the society. This will surely help in spreading the festive cheer during the upcoming season.

Priyanka Dutta

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