Celebrities Inaugurate Big Bazaar Pujo Ready Shera Para Competition



At an event held at Nazrul Manch, Big Bazaar launched its initiative Sarbojonin Shopping Pujo in the presence of Abir Chatterjee, Tanusree, Parno Mitra and Soham.

With the help of this initiative, the company wants to bring back the para culture and has come up with the Pujo Ready Shera Para competition. With huge cash prizes on offer, the competition is indeed promising for the paras participating in this event.


Pujo aage pujor bonus which will be available till 10th September will allow customers to get Rs 2000 cash/bonus vouchers and Rs 3000 fashion bonus vouchers on purchase of Rs 2500. Mahasaje pujo ready which will run from 27th August to 11th October will have seven poduct stories in ethnic, printed, colo, fusion, denim, kids and t-shirts.

Pujo ready shera para which will run till 20th September has already hundred paras registered for the competition. The paras will be judged on different parameters with top three prizes being cash awards of one lakh, Rs75000, Rs 50000 and several prizes of Rs 10000 each.


A special theme song for the campaign was launched along with a commercial featuring the four stars. The song has been written and composed by Chandrabindoo.

With Pujo just around the corner, it will be a good time to gear yourself up for the festive shopping from Big Bazaar and also get your para ready for the competition!!

Priyanka Dutta

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