Magnum Ice Cream Announced Association with Fashion Brand



After collaborating with some of the most reputed designers from around the globe, MAGNUM® Ice Cream is now ready to put its most fashionable foot forward here in India. The premium ice cream brand announced its association with leading fashion brand,

Magnum along with has collaborated to create a signature, limited edition collection that will be available on starting from 2nd May, 2017. Styled by the label’s Style Editors – Sussanne Khan, Malaika Arora Khan and Bipasha Basu, the collection has design-focused signature pieces along with a personally guided shopping experience.

The stunning collection, inspired by Magnum’s latest brand campaign #UnleashYourWildSide ingeniously styled by them includes modern tailoring, bold prints and game-changing silhouettes. The wearer can experience a sense of empowerment and the release of a fierce persona with this collection.


For Malaika Arora Khan, her inner beast is the leopard. Sussanne Khan’s inner beast is tigress while that of Bipasha Basu is the Black Panther!!

Priyanka Dutta

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