RED FM under its Phase III expansion launched its new station in Jammu, strengthening its presence in North India. RED FM’s primary focus is on localising the content keeping in mind the tradition and culture of the people of Jammu.
This is the 6th new station this year after Jodhpur, Chandigarh, Amritsar, Patna and Surat.
The station will have CHR (Contemporary Hit Radio) format for the city, playing Hindi and Punjabi music. With the brand philosophy and attitude that is ‘Bajaate Raho!’, RED FM will continue to encourage people of Jammu to speak up for issues that concern them.
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