As part of her commitment to ethical fashion and to celebrate the third year anniversary of her clothing label “Protha”, renowned artist Lopamudra Mitra launched a new range of men’s wear collection called “Purush” at her Lake Gardens boutique. Giving her company at the launch were artists Joy Sarkar and Srikanta Acharya along with Arna Seal.
Lopamudra Mitra said, “This has been a dream come true for me because now I feel the range is complete with something for both the genders. As an artist, I love harmony in everything that I do and my clothing label will always reflect that.”
For a man who is stylish, smart and endorses sustainable fashion, the hand crafted and light weight collection of shirts is a must-have in the wardrobe. “Purush” is stitched out of two kinds of organic cotton which is eco-friendly, comfortable and promises to last for the long run. The kala cotton shirts are in block print shirt. They are durable and stretchable and are priced at Rs 900 onward. Kotpad cotton is a vegetable-dyed fabric and originates from the Koraput district of Odisha. The Kotpad printed shirts are made of handloom fabric with natural colour and costs Rs 1290. The wide variety of shirts are available in all shades and sizes starting from medium to extra large and looks perfect on all age groups.
“Purush” is a playful mix of prints and colours which are unique, organic and perfectly suits the tropical climate.
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